EUROPEAN PAVILIONS
The Scottish Village
Covering nearly two acres, the Scottish Village consisted of every type of business that would be found in a Highland hamlet.
Published by Marshall-Adams of San Francisco
Ayrshire Cottage
The village, which was located on the Gayway, also boasted an exact replica of the long, thatch-roofed Ayrshire cottage in which the poet Robert Burns was born.
Published by Marshall-Adams of San Francisco
Asian Pavilions
Pavilions of the Americas
European Pavilions
Religion Pavilions
Wish You Were Here
The Norwegian Exhibit 1939
In 1939 the Norwegian Exhibit consisted of a thatch-roofed ski lodge. The logs were cut in the homeland, shipped to the United States and fitted together on Treasure Island without the use of nails.
Photographer and publisher unknown
Norway's Ski Lodge
Traditional food was served to visitors in a cozy room with an immense fireplace.
Photographer and publisher unknown
The Russian Restaurant
This advertising postcard boasted of reasonably priced “splendid Russian cuisine” served by costumed waitresses.
Publisher unknown
The Swedish Pavilion
The Swedish Pavilion prominently displayed a portrait of Sweden’s most famous export, Greta Garbo, in costume for her role in 1933’s Queen Christina. The back of this postcard featured a printed subscription form for Vestkusten (“West Coast”), a Swedish newspaper headquartered in San Francisco.
Photographer and publisher unknown
Switzerland Pavilion
This postcard shows the Switzerland Pavilion with a windmill visible in the background. Inside, graphics depicted Switzerland’s dairy industry, and fine embroidered articles were for sale.
Photographed by Zuber
The Estonian Pavilion
The Estonian Pavilion contained a cafe that partnered with the American franchise “Chicken in the Rough.” The caption on the reverse of this postcard mentions that the cafe also featured “many other tasty American and Estonian dishes – all within range of the slender pocketbook.” The Estonian Pavilion closed in the summer of 1939 due to Soviet occupation of that country.
Photographer and publisher unknown
Wish You Were Here! Postcards from the Golden Gate International Exposition is presented by the Treasure Island Museum.
Norway Lodge
The lodge featured a bustling modern cafe, with souvenirs sold from a gift shop in the recessed areas in the back.
Photographer and publisher unknown
Norway Lodge 1940
By the time the fair re-opened in May 1940, Norway had been invaded by Nazi Germany. Bay Area residents of Norwegian descent transformed the former New Zealand pavilion into a more modern showplace, with an extensive sports display focusing predominantly on skiing. Arts and handicrafts were collected from American Norwegian colonies, since wartime conditions prevented importing exhibits from overseas.
Photographer and publisher unknown
Wish You Were Here! Postcards from the Golden Gate International Exposition is presented by the Treasure Island Museum.
Czechoslovakian Pavilion
The gift shop in the Czechoslovakian Pavilion displayed a sign reading, “Profits are for the re-establishment of Czechoslovakia.” Nazi Germany had invaded that country in 1938-39.
Photographer and publisher unknown
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